This post profiles America’s largest job markets for Public Relations Specialists (Standard Occupation Code: 27-3031). It is part of a series that profiles the major job markets for content creation-related careers.
The table below lists America’s 25 largest metro area job markets for Public Relations Specialists. It provides information on the total number of people in that occupation, the mean annual wage, the number of jobs per 1000, and the ‘location quotient.’ The location quotient is the ratio of the percentage of jobs in that occupation locally to the percentage nationally. A score above one denotes that more jobs in that occupation are present in the local area compared to the national average, while a score below one indicates fewer jobs in the local area relative to the national average. Click here for more details on the data and methods employed to produce this information
| Rank | Metro Area | Total Jobs | Jobs per 1k | Location Quotient |
|---|---|---|---|---|
| 1 | New York-Newark-Jersey City, NY-NJ-PA | 23,920 | 2.76 | 1.60 |
| 2 | Washington-Arlington-Alexandria, DC-VA-MD-WV | 23,010 | 7.84 | 4.55 |
| 3 | Los Angeles-Long Beach-Anaheim, CA | 9,270 | 1.62 | 0.94 |
| 4 | Miami-Fort Lauderdale-West Palm Beach, FL | 6,610 | 2.69 | 1.56 |
| 4 | Dallas-Fort Worth-Arlington, TX | 6,610 | 1.84 | 1.07 |
| 6 | Boston-Cambridge-Nashua, MA-NH | 5,920 | 2.29 | 1.33 |
| 7 | San Francisco-Oakland-Hayward, CA | 4,990 | 2.22 | 1.29 |
| 8 | Chicago-Naperville-Elgin, IL-IN-WI | 4,600 | 1.09 | 0.63 |
| 9 | Houston-The Woodlands-Sugar Land, TX | 4,480 | 1.55 | 0.90 |
| 10 | Minneapolis-St. Paul-Bloomington, MN-WI | 3,940 | 2.16 | 1.25 |
| 11 | Atlanta-Sandy Springs-Roswell, GA | 3,700 | 1.43 | 0.83 |
| 11 | Philadelphia-Camden-Wilmington, PA-NJ-DE-MD | 3,700 | 1.40 | 0.81 |
| 13 | Seattle-Tacoma-Bellevue, WA | 3,630 | 1.89 | 1.10 |
| 13 | Phoenix-Mesa-Scottsdale, AZ | 3,630 | 1.72 | 1.00 |
| 15 | Denver-Aurora-Lakewood, CO | 3,530 | 2.41 | 1.40 |
| 16 | Austin-Round Rock, TX | 3,400 | 3.17 | 1.84 |
| 17 | St. Louis, MO-IL | 3,290 | 2.58 | 1.50 |
| 18 | Detroit-Warren-Dearborn, MI | 2,820 | 1.56 | 0.91 |
| 19 | Tampa-St. Petersburg-Clearwater, FL | 2,430 | 1.88 | 1.09 |
| 20 | Portland-Vancouver-Hillsboro, OR-WA | 2,360 | 2.10 | 1.22 |
| 21 | Kansas City, MO-KS | 2,330 | 2.29 | 1.33 |
| 22 | San Diego-Carlsbad, CA | 2,260 | 1.62 | 0.94 |
| 23 | Sacramento–Roseville–Arden-Arcade, CA | 2,000 | 2.04 | 1.18 |
| 24 | Orlando-Kissimmee-Sanford, FL | 1,970 | 1.68 | 0.97 |
Some observations
- Compared to many content creation-related occupations in this series, jobs in Public Relations are comparatively plentiful.
- There are thousands of jobs in several markets, and many of these jobs are outside of the country’s largest markets. This might be a good option for someone who enjoys mass communications but does not want to be tied to a major information or culture production center like New York or Los Angeles.
- Metro DC seems to have the most robust public relations job market in the United States. It has as many jobs as metro New York City, despite the fact that it is a much smaller city.
